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Red Carpet Jeweler: Jewelry Box Musts

NWSource gives advice on What every woman needs in her jewelry box: style advice from the pros. Wardrobe consultant and personal stylist Mayna Sgaramella and style editor and personal stylist Hope Misterik give "advice on what pieces every woman should have in her jewelry box to complement her wardrobe."

So, what does every woman need in her jewelry box?Red Carpet Jeweler: Jewelry Box Musts RCJ-Jewelry Box Musts

• Statement earrings
• Natural stone earrings
• Classic hoops
• Statement ring
• Bangle bracelet
• Statement watch
• Meaningful, layering pendants
• Statement necklace
• Pearls
• Versatile layering necklace
• Special occasion pendant

Without a doubt, you carry most, if not all, of these items. So what can you do with them?

• With the holidays approaching, now is the perfect time to target your male clientele. Hold a "Guys Night" and present a spread of examples. These are great items for them to buy for their wives or girlfriends.

• Have a photo shoot. Take pictures of a fancy jewelry box filled with these essentials. Post the best photos in an ad on Facebook and offer a discount to anyone who prints the ad up and brings it in to the store (or shows you the ad on their fancy smart phone!).

Take this advice and run with it. It's time to make money!
AT: 09/27/2010 03:18:52 PM   LINK TO THIS ENTRY

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