Reader's Favorite Nuggets
Recent Hits All Time Matt's Favorites
Recent Reader's Favorites

Our Nugget List

Images That Step Out of Line From the Rest

by
What's the first thing you see at the top of every jewelry store web page, or perhaps at the top of almost all web pages? Usually the store logo is up there, and usually the logo is also a link back to the home page of the website.

Google's image search relies on some type of indicator to determine what every image or photo is about. For your store logo you should actually name the image the same as your store.

As an example, "John's Jewelry Store" top logo should have the image name johns-jewelry-store-logo.jpg. That image name is descriptive enough for Google to understand who to relate it to and how to relate it to them.

Many jewelers will also have very large images on their home page of products, ads, or their storefront. Each one of these images should also be fully named. The storefront photo should have a name like johns-jewelry-store-storefront-photo.jpg. Other large home page images of jewelry should at least include the name of the jewelry designer, for example chamilia-charm-bracelet.jpg.

You should always keep in mind that image names are more important every day. The online clutter of images increases every day as more people share photos from their smartphones. Every day millions of users are sharing photos from their iPhones with the same "IMG" file name and millions more are sharing photos from their Androids with the same "date format" file name. Google will struggle to decipher these identical named images and reward higher SERP ranking to anyone who dares to be different.

You can stand out from the crowd by naming your images better than most others.
AT: 01/04/2012 05:44:19 PM   LINK TO THIS GOLD NUGGET
Confused and worried about your mobile website options? Click here to find out how to get your own website evaluation and a game plan to make it better.

Like This Jewelry Website SEO Gold Nugget? Please Share!

Like Our Site? Follow Us!


0 Comments on Images That Step Out of Line From the Rest

Post a Comment
Name:

Check here for Anonymous
Email

Website:

 
Please contact me at the phone number and address below
Phone Number

Address:

 
Comment:

 
User Verification
3 5 5 7 9 0 3
Please enter the number you see in the box.
[ What's This? ]
Sign Up For Emailed Daily Gold Nuggets

"...articles are easy to follow and seem to have information one can use right away."
-Ann, Gallery 4, Hamden CT


"...serious kudos to you. We love your straight talk, pertinent information and plain language. I don't know how many industries have something of jWAG's caliber available, but I learn from the emails every day. Really, really nice work, and very appreciated."
-Cheryl Herrick, Global Pathways Jewelry