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Wednesday, December 03, 2014

2014 Website Activity for Black Friday, Cyber Monday, and November

2014 Website Activity for Black Friday, Cyber Monday, and November daily-golden-nugget-1138-68
Here are the website tracking statistics from Thanksgiving Day through Cyber Monday in 2014. As usual, these results are pulled from the group of 100+ retail jewelry websites that I monitor and the results might not apply to any other industry.

November 2014 Sessions

Let's first take a look at this chart from Google Analytics:

2014 Website Activity...<br />
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AT: 12/03/2014 12:59:17 PM   0 COMMENTS
Tuesday, October 28, 2014

The Timely Watch Promotion

The Timely Watch Promotion daily-golden-nugget-1112-16
Around this time every year, my local fire department hangs out their "Change your clocks, change your smoke detector batteries" sign. It doesn't rhyme at all, but they want to make sure you get into the habit of associating a required action with a life saving action that we all would otherwise forget about.

Since daylight savings time is on everyone's mind, this is also a good opportunity to tie in some type of watch promotion. Selling watches isn't as glamorous as selling diamond covered jewelry, but it's still a sale that shouldn't be overlooked...

AT: 10/28/2014 09:38:03 AM   0 COMMENTS
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