Reader's Favorite Nuggets
Recent Hits All Time Matt's Favorites
Recent Reader's Favorites

Our Nugget List
Filter Gold Nuggets By Tag: " Contact Form on Your Website"
Monday, April 11, 2016

How-To Get The Most People To Sign Up For Your Email Newsletter

by
How-To Get The Most People To Sign Up For Your Email Newsletter daily-golden-nugget-1491-39
Back when jWAG was formed in 2010, the common mantra touted by many online marketers was that "the money is in the list." The list, at the time, was a reference to the number of people on your email list. Since then, we now have the ability to reach customers through many other list methods, including Facebook retargeting lists, Google AdWords remarketing lists, and even push notifications through custom apps that people download. So many online marketing opportunities exist now tha...
VIEW FULL GOLD NUGGET


AT: 04/11/2016 06:35:06 AM   0 COMMENTS
Tuesday, March 15, 2016

5 Ways to Improve Your Website Homepage

by
5 Ways to Improve Your Website Homepage daily-golden-nugget-1472-68
In yesterday's Nugget, I gave you 4 ways to prepare for ecommerce. Long before you get to the ecommerce state, you need to have a perfectly working website that reflects how your business operates and the customer service you provide. To help you achieve that today, I'm giving you 5 ways to improve your website.

1. Make It Easy for Them to Contact You


Every website should have a specific Contact Us pa...
VIEW FULL GOLD NUGGET


AT: 03/15/2016 08:03:09 AM   0 COMMENTS
Wednesday, March 02, 2016

Mimic Your B&M Customer Service Through Your Contact Form

by
Mimic Your B&M Customer Service Through Your Contact Form daily-golden-nugget-1463-14
I've often said that a website needs to provide customer service features that mimic the service that you offer in a store. Today, I'm going to specifically explain one of those feature you should strive for.

In-Store Customer Service


Think about the following scenarios for a moment.

Scenario 1:
A customer is shopping in your store and tells your sales associate that they like the way you've recently remodeled the store.

Scenario 2:
A customer ...
VIEW FULL GOLD NUGGET


AT: 03/02/2016 01:32:14 PM   0 COMMENTS
Friday, February 19, 2016

Tallmon's Jewelry #FridayFlopFix Website Review

by
Tallmons Jewelry FridayFlopFix Website Review daily-golden-nugget-1455-71Don't want to read? This week you can also watch the video recording of this review here!

This is the weekly #FridayFlopFix edition of the Daily Golden Nugget. Every Friday, I search for a really bad website in a random town, and provide ideas for how to fix all of its flops.

This week when I searched Google for "jewelers Scottsbluff, NE" I saw these results:

VIEW FULL GOLD NUGGET


AT: 02/19/2016 08:48:32 AM   0 COMMENTS
Thursday, August 20, 2015

Conversion Rate Optimization - #TBT

by
Conversion Rate Optimization - TBT daily-golden-nugget-1324-45
In this edition of #ThrowbackThursday, I'm jumping back 4 years to August 9, 2011 to my topic of conversion rate optimization.

What's A Conversion?


A "conversion" refers to some type of customer interaction that results in the capture of the customer's identity, usually their email address. E-commerce sites also measure conversions according to the number of online sales they have.
VIEW FULL GOLD NUGGET


AT: 08/20/2015 09:15:05 AM   0 COMMENTS
Friday, July 03, 2015

The Blue Diamond Website Review

by
The Blue Diamond Website Review daily-golden-nugget-1290-87
While it's customary for people to take long holiday weekends off from work, your website is never closed. The first impression that your website makes is as important as that first greeting when a customer walks into your store.

This is my Friday Website Review edition of the Daily Golden Nugget. I write these reviews to demonstrate live examples of both good and bad retail jewelry websites. I never know where these reviews will end up and I try to be as impartial as possible when writing them.

I also try ...
VIEW FULL GOLD NUGGET


AT: 07/03/2015 11:01:17 AM   0 COMMENTS
Friday, October 17, 2014

Fabri Fine Jewelry Website Review

by
Fabri Fine Jewelry Website Review daily-golden-nugget-1105-71
Welcome to the Friday website review, where every week I randomly review the website of a local retail jewelry business somewhere in the US. The goal is to find something good, or bad, that we can all learn from and apply to our own business.

For this week's review, I'm heading over to Washington state and searching for "fine jewelry stores bellevue wa." When doing these searches, I always use the Google Chrome browser in incognito mode. This allows me to see non-personalized search results.

In case you don't know, Google trac...
VIEW FULL GOLD NUGGET


AT: 10/17/2014 11:32:58 AM   0 COMMENTS
Wednesday, August 20, 2014

Improve Your Website's Success With These 3 Methods

by
Improve Your Websites Success With These 3 Methods 1664-daily-golden-nugget-1063
In yesterday's Daily Golden Nugget, I gave a list of four things that could improve the success of your website and how you use the internet.

Here's a quick refresher of those four:
1. Anticipate customer needs...
VIEW FULL GOLD NUGGET


AT: 08/20/2014 02:03:44 PM   0 COMMENTS
Tuesday, July 15, 2014

CAPTCHA: Good and Evil

by
CAPTCHA: Good and Evil 1696-daily-golden-nugget-1037
Perhaps one of the most heated website design debates I've read recently was about the use of CAPTCHA on website forms. You know what CAPTCHA is, right? It's that annoying string of characters or words you have to retype before you can submit a website form.

CAPTCHAs are used to prove that a real person is submitting the form on your website rather than a computer program. Spammers use automated programs to send solicitations through your website forms. The reason behind this Nugget in the first place is a recent flurry of s...
VIEW FULL GOLD NUGGET


AT: 07/15/2014 09:22:55 AM   0 COMMENTS
Monday, April 18, 2011

Maintain Your Anonymity

by
Everyone hates spam.

Ask someone for their cell phone number and they immediately think you will send them spam text messages.

Ask someone for their email address and they immediately think you will waste their time and send spam emails.

The internet gets clogged with spam emails every day. We directly track and block about 75% of email traffic every day because it's all spam.

Google has a dedicated department to fight "Web Spam" and all things that cause any type of digital interaction that will annoy people. This team helps to control the built in filters that block troublesome websites.

One of the things they watch out for are websites that plainly show email addresses. Freely posting your email address as bob@jewelrystore.com will invite spam. Malicious email com...
VIEW FULL GOLD NUGGET


AT: 04/18/2011 02:00:20 PM   0 COMMENTS
Sign Up For Emailed Daily Gold Nuggets

"...articles are easy to follow and seem to have information one can use right away."
-Ann, Gallery 4, Hamden CT


"...serious kudos to you. We love your straight talk, pertinent information and plain language. I don't know how many industries have something of jWAG's caliber available, but I learn from the emails every day. Really, really nice work, and very appreciated."
-Cheryl Herrick, Global Pathways Jewelry