How's your holiday planning shaping up?

We assume many of you are doing last minute post card printing or are just about to mail out the invitations for November's pre-holiday store events. There are lots of last minute media buys being offered for strategic newspaper and local magazine and advertising.

What's happening with your online stuff? Have you planned your website content yet? Website theme? Email marketing strategies? Suffice it to say we've thrown a lot of ideas at you in the past 35 days, but if you've not taken any action yet you will miss the season.

Today we're going to throw more actionable email marketing ideas at you. As usual, these ideas are based off successful campaigns from previous years.

Let's start with emails focusing on upcoming events. You might have a few important events i...
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