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Wednesday, November 11, 2015

Using Your Local Product Inventory To Attract Local Customers

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Using Your Local Product Inventory To Attract Local Customers daily-golden-nugget-1383-66
Did you know that 61% of smartphone users are more likely to buy from mobile sites and apps that offer some type of customized information for their location? That statistic came from the Consumers in the Micro-Moment study conducted in August 2015 by Google and Ipsos. The full details of that study are here.

Of course, you might no...
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AT: 11/11/2015 08:32:57 AM   0 COMMENTS
Tuesday, July 03, 2012

Google Free Merchant Center is Now Paid Shopping

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For several years Google has allowed all retail stores to upload inventory into their search engine. The feature was originally called Google Base, then Google Merchant Center. When consumers would search for popular product phrases, the Google SERP would always show a few product photos and links to the corresponding websites.

Getting your products listed in the SERP was just as difficult as regular SEO for your website. Generally speaking it was a lot of work.

Recently Google announced a name change and a shift in how it would operate this free product listing service... in that it's actually not going to be free any more.

Google Merchant Center is transforming into Google Shopping, and it's taking on the features, functionality, and terms of service of Google AdWords.

For some this change really hurts, an...
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AT: 07/03/2012 09:15:11 PM   0 COMMENTS
Friday, July 15, 2011

Google Plus Business Predictions for Jewelers

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I really didn't expect my review of Google+ to take all five days this week. This will be my last interstitial Daily Golden Nugget (for at least a few days).

Yesterday I started a list of features I foresee being integrated into Google Plus. Google's public company status prevents them from publicly announcing what they are working. The GOOG stock is actually doing very well since the launch of Google+.

Yesterday they reported their quarterly earnings were up and they've officially reached 10 million Google Plus users. I read a report on SearchEngineLand.com explaining how many people have not accepted invitations sent to them. Those of us that have are starting to realize the more compelling nature of Google Plus over Facebook.

When using Facebook, I usually keep a browser tab open. I occasionally look at that ...
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AT: 07/15/2011 01:28:18 PM   0 COMMENTS
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