Back when jWAG was formed in 2010, the common mantra touted by many online marketers was that "the money is in the list." The list, at the time, was a reference to the number of people on your email list. Since then, we now have the ability to reach customers through many other list methods, including Facebook retargeting lists, Google AdWords remarketing lists, and even push notifications through custom apps that people download. So many online marketing opportunities exist now tha... VIEW FULL GOLD NUGGET
The term Big Data is one of the internet's latest buzz words that everyone is talking about but no one seems to know what it is, why they should care about it, how to collect it, or how to use it.
Put simply, Big Data is the collection of massive amounts of demographic and tracking information you gather about your customers. Once gathered, you then churn that information into reports that help you better plan future marketing and provide interesting insights ... VIEW FULL GOLD NUGGET
The truth of the matter is that your business will never survive without some type of marketing. Word of mouth marketing is not enough anymore to support your business. Simple posts to social media and meager ads in community newspapers won't support your overhead, or even put food on your table.
I'm one of those people. I admit it... I don't turn my cell phone off in a movie theater.
It's not that I want to be rude; I do put it on silent; but I have to keep the vibrate setting on. The nature of my job is such that I'm always on call to monitor a few very important websites for a few of my clients. So I can't be out of touch from those computers and servers. In fact, the only times I'm unplugged is when I'm at 38,000 over the Atlantic. WiFi isn't available on the transatlantic f... VIEW FULL GOLD NUGGET
I remember back in the late 1990s when I was helping people set up their first email addresses and told them that email would eventually be more important than their telephone number. Since then, the internet evolved in ways we never imagined and, although email didn't cause telephone obsolescence, some say that both methods of communication are going away.
I've been online since 1988 and I began programming websites professionally in 1994. With 31 years experience online, you certainly can say I'm one of the internet "old timers." In the mid 1990s, we had no idea how the internet would transform the world. Indeed, just watch any sci-fi movie from the early 90s and you'll see how their portrayals of the future completely lack the everyday technology we take for granted today.
"...articles are easy to follow and seem to have information one can use right away." -Ann, Gallery 4, Hamden CT
"...serious kudos to you. We love your straight talk, pertinent information and plain language. I don't know how many industries have something of jWAG's caliber available, but I learn from the emails every day. Really, really nice work, and very appreciated." -Cheryl Herrick, Global Pathways Jewelry