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Thursday, June 23, 2011

Reasons Jewelers Should Embrace Mobile Websites

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The mobile market for retail jewelry stores is still very young.

BlueNile and Tiffany already have mobile versions of their sites. We couldn't find a mobile version of the James Allen site. We're not referring to smartphone applications, only mobile websites that easily work in cell phone browsers without needing to pinch zoom.

According to http://www.google.com/think/insights mobile shopping during the holiday season has been increasing more than 300% year after year since 2008. Their data shows mobile shopping spikes for the weekend of Black Friday and then again mid to late December.

According to the research Google published in January 2011, during the 2010 holiday season they tracked 59% of smartphone users using their phones for holiday shopping.

Sinc...
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AT: 06/23/2011 12:17:45 PM   0 COMMENTS
Thursday, August 26, 2010

Let's give Facebook Places a Whrrl.

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Perhaps the title of this Gold Nugget is a bad pun. Today we're going to give a brief overview of the new Facebook Places system compared to Whrrl.

Whrrl has a straight forward system showing you immediate suggested things to do on the opening Home page. There's also a easy to use Check In button that, when tapped, will give you a fast, real time listing of places around you.

As people check in and make recommendations, those recommendations are pushed out to anyone else who is within the local area. We've already seen people act upon our recommendations immediately, and then reply back to us with a "did it." The same suggestions will show up on the Home page for people up to about 20 miles away.

Unlike the badges you earn from the other systems which you can use to mark your personal goals, Whrrl give you Influe...
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AT: 08/26/2010 10:55:14 AM   0 COMMENTS
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