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Wednesday, April 13, 2016

Should I Archive My Sale Notices Or Just Delete Them?

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Should I Archive My Sale Notices Or Just Delete Them?  daily-golden-nugget-1493-38
A reader recently wrote in and asked if they should archive their sales notices on their website, or just delete them. There's no easy answer to this question because it all depends on how you made the announcement. Let's explore some of the reasons when and why to archive those notices.

Types of Notices


The question at hand is very general and does not specify if they wanted to archive a web page, a social media post, an email newsletter, or a sales email so I'll cover all three fo...
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AT: 04/13/2016 11:46:02 AM   0 COMMENTS
Thursday, September 17, 2015

Why and How to Offer A Site Map To Your Users #TBT

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Why and How to Offer A Site Map To Your Users TBT daily-golden-nugget-1344-57
In this edition of ThrowbackThursday, I'm jumping back to May 2011, and my discussion of HTML Site Maps.

There are two types of site map files you might find on a website. If you've ever worked on your search engine optimization, you might be familiar with the sitemap.xml file that search engines read to better understand your website. That XML file contained a record of every page on your site ...
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AT: 09/17/2015 11:51:33 AM   0 COMMENTS
Wednesday, April 22, 2015

Discover Server Health and Hacking Attempts in Web Server error_log Files

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Discover Server Health and Hacking Attempts in Web Server error_log Files daily-golden-nugget-1238-2In this third and final edition in my series on web server logs, I'll explain what an error_log is and the important information you can find within. My previous two Nuggets explaining your web server's access_log can be found here and VIEW FULL GOLD NUGGET


AT: 04/22/2015 06:40:08 AM   0 COMMENTS
Wednesday, July 30, 2014

History and Special Uses of the Website Sitemap

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History and Special Uses of the Website Sitemap 4371-daily-golden-nugget-1048
How deep is your website? The depth of a website is measured by the number of times you would have to click on a navigation link in order to reach the most nested areas of your website.

I've read website design recommendations stating that every page of your website should be reachable within 3 clicks. Anything more than that supposedly won't be of interest by website users.

But when it comes to a product catalog, it's very easy to dive down into 4 levels very quickly. <...
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AT: 07/30/2014 10:56:09 AM   0 COMMENTS
Wednesday, October 02, 2013

5 Important Things To Do On the Day You Launch a Jewelry Website

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5 Important Things To Do On the Day You Launch a Jewelry Website 5894-daily-golden-nugget-833So the internet changes very often. It's downright scary how much time it takes to keep up with the nuances of how things work between social networking, content building, and organizing your website.

Although I keep up with the changes in the internet, I know it's not realistic for you to. This is my job and my responsibility, whereas you are running a jewelry store and need to pay attention to daily operations there. But that doesn't mean you should be a complete ...
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AT: 10/02/2013 05:04:56 AM   0 COMMENTS
Tuesday, October 01, 2013

Importance of Sitemap Files on Your Website

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Importance of Sitemap Files on Your Website 4632-daily-golden-nugget-832A review of past Nugget topics has revealed that I've never specifically talked about the different types of Sitemap pages you can have on your website and what their uses are.

In the early days of the internet, the sitemap page was one of the simple methods of linking all your pages together. Sitemap pages became more important as websites grew and larger companies figured out how to divide up their content between subsecti...
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AT: 10/01/2013 05:22:42 AM   0 COMMENTS
Wednesday, March 30, 2011

Mr. Cellophane Shouldn't Be Your Name

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Let's talk Black Hat.

"Black Hat SEO" refers to any search engine optimization technique that is considered misleading for users, or for the purposes of tricking the search engines into showing your website to more people.

In one of Google's training videos, they explain that they can now process all CSS, HTML, dynamic HTML, XML and JavaScript code. This not only allows them to discover functionality on your website, but also if you are trying to use one of those methods for Black Hat purposes.

Before Google started processing code like this, you could get away with several nasty little tricks to hide extra words on your website and sway the search engines toward your favor.

One such example of hiding text is to have a white background with several extra paragraphs of repeating white text at the bottom of...
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AT: 03/30/2011 12:53:53 PM   0 COMMENTS
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