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Tuesday, January 24, 2012

You Didn't Break It; But You Better Fix It

This is part 3 of 3 Daily Golden Nuggets. We are explaining the 3 common problems that can harm your jewelry website. Each is damaging in some way or another and will harm your ranking in Google's search results.

3. Server software glitches.

Until recently, we hadn't seen too many negative effects from software glitches. Surely you've seen these types of errors yourself:

* SEQUEL SERVER database error
* mySQL error
* PHP error
* Template Error

Usually it's only a few pages on a website affected by these errors. There's not much of a ranking impact for independent jewelers to worry about if you have a small website because small sites seldom have heavy database or programming code.

On the other hand, if you have a jewelry e-commerce site you might have several errors without even realizin...

AT: 01/24/2012 01:49:42 AM   0 COMMENTS
Thursday, March 31, 2011

GOTCHA! Your Website Put You Out Of Business.

Technology has come a long way in 10 years.

In 2001, the internet bubble had already burst and some speculated that it would not last much longer. At that time, very few people had a website running with databases. The free PHP programming language that is so ubiquitous today was in its infancy back then. The few lucky websites with content management systems were mostly programmed in Pearl or expensive ASP and ColdFusion.

In 2001, if you wanted a website you had to find the smartest person you knew and pay them a lot of money to create one for you. Programmers also didn't make website management easy for you.

We've come a long way since Palm Pilots, clunky websites and search engines like MetaCrawler and AltaVista. Technology is a lot friendlier now, and even Grandma is able to send email, talk on her cell phone...

AT: 03/31/2011 02:07:41 PM   0 COMMENTS
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