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Tuesday, September 14, 2010

Increase sales through Wish Lists

During our live broadcast on August 27, 2010 we demonstrated how important a wish list is for a jewelry website and, more importantly, that a customer should be able to add items to their wish list from their cell phones.

Here's another Gold Nugget idea you can implement with those wish lists for the 2010 Holiday Season: Wish List Special Offers.

Recent research data from the location based service WeReward identified that consumers are willing to change their purchase decisions with a special discount for as low as $2.00.

Let's apply this idea to your marketing while at the same time adding value for the purchaser of an item from a wish list.

How do you notify significant others that a wish list is waiting for them at your store? Do you mail a postcard or a copy of the wish list? You should at least send...

AT: 09/14/2010 02:27:54 PM   0 COMMENTS
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