Those of us who try to make an honest living using the internet are often overshadowed by those who use the internet as a tool for destruction.
Cyber security is a real threat, and it comes in various shapes, sizes, and disguises. Even though we might spend lots of money maintaining our anti-virus and firewall software, there are still Trojan types of attacks that can catch you completely off guard.
I was able to identify and document a Trojan cyber attack last wee...
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What is the real value of the content you produce? Should you be creating your own content or hiring someone to do it for you? What about content curation?
This is part 2 of my in-depth answers to those questions. I've identified 6 levels of content and list them here in order of their most valuable to least valuable:
1. Business Owner Creates Content
2. Business Owner Curates Content
3. Business Owner Socially Engages
4. Hire Content Creator or...
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It never ceases to amaze me that jewelers are either paying for, or directly engaging in link building schemes that are bad for them. With all the talk of
Google Penguin since April 2012, I'm surprised that some businesses still don't understand the difference between good and bad link building.
Here are some basics of potentially good ways to build l...
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