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Monday, September 22, 2014

Building a Marketing Campaign To Sell Your Products

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Building a Marketing Campaign To Sell Your Products  daily-golden-nugget-1086-68
In this edition of the Daily Golden Nugget, I'm outlining a potential marketing plan for the upcoming holiday season. My example will focus on specific items which we will build content around and share socially.

What I've written out in this guide will be good for anyone looking for a different approach to marketing for this upcoming holiday season. There's a lot of detail for the setup, implementation, and then the post-analysis of the entire campaign. You'll do the setup...
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AT: 09/22/2014 07:36:51 AM   0 COMMENTS
Tuesday, October 26, 2010

Holiday Email-Prep: Some Ideas

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So far, you have a lot of ammunition from us to have a pretty successful online holiday season. But we don't simply want to sit back and watch you succeed. Here are even more email ideas that we've learned from previous years.

Your emails and website don't actually need to be holiday focused. In other words, you don't need to have photos of Christmas Trees or Menorahs. Instead you just need to show photos and tell stories that remind people that the holidays are a wonderful time to talk about the future and the past.

Emotions drive purchases and if you can somehow tap into those emotions you will have successful sales.

Some specific ideas:

1. Create a relationship or longing of emotion by showing photos on your website and in your email newsletters. Go to bigstockph...
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AT: 10/26/2010 11:48:51 AM   0 COMMENTS
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