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Thursday, November 24, 2011

Thankful +Page Poll Ideas for Jewelers

To all of you reading this in the United States, we wish you a Happy Thanksgiving and thank you for reading. And to all of you around the world, we'd still like to say thank you for being loyal followers of our Daily Golden Nuggets.

According to recorded network traffic from the past few years, today will be the lowest volume of internet usage during the holiday season. Christmas Day is the next lowest traffic volume day followed by Daylight Savings, which happened for the U.S. back at the beginning of the month.

It's pretty early in the morning here on the East Coast of the US and we have to get our own turkey in the oven soon, so we'll make this Nugget very short.

The Google+ project is very young; in fact it's still in beta testing with frequent bugs. There are several user forums where feedback is given to the ...

AT: 11/24/2011 02:50:27 AM   0 COMMENTS
Wednesday, November 23, 2011

Google+ Page Photo Album Ideas for Jewelers

It's the day before Thanksgiving in the USA and while many of our readers are thinking about stuffing their turkeys, we'd like to talk about ways to avoid stuffing your Google+ Stream with over-shared photos.

Google+ created a nice marriage with Picasa photo albums and the easy to use functionality of Google's image search. You can easily upload 1 photo at a time in a shared post or you can upload multiple images at a time to your photo albums.

Unless you make a living in photography, sharing every one of your photos to your +Page Stream might start to annoy your readers. In the past we've recommended taking photos of newly arriving jewelry with your smartphone and uploading them to Facebook. The idea there was to upload 1 or 2 photos at a time, but organizing your photos on your +Page seems like it will be a lot easier.<...

AT: 11/23/2011 12:54:37 AM   0 COMMENTS
Tuesday, November 22, 2011

Google+ Page Intro to Circles for Jewelers

The built-in Circle feature of Google+ gives all of us a new way to provide specialty information to customers who want it.

In case you are not aware of how Google+ works yet, let's explain that a Google+ Circle is the terminology and process of organizing your friends, family, and customers into specific groups. The information you post to Google+ can then be shared with the public or with specific Circles so only those Circle members can see it.

If you are interested in the greatest SEO value, then all your Google+ Page posts need to be shared to the "Public." But to create a personalized experience you will need to create a special, personalized experience for your +Page followers. Since Circles allow you to group followers of your Page into smaller audiences, you can then share specific messages with specific groups t...

AT: 11/22/2011 01:53:15 AM   0 COMMENTS
Monday, November 21, 2011

Google+ Page Setup for Jewelers

It's 3 days before the big kickoff of the 2011 Holiday Season and we're hoping you are all set with your online marketing. Today's topic will help you set up a last-minute local internet presence.

We're going to give you some pointers on setting up your Google+ Page. The Google+ Page and Google Places Page are two different website properties, and you will need to manage both right now. Google has hinted that Google+ will eventually absorb the features of Google Places, but let's not hold our breath on that today. Instead we need to deal with 2 Google business profiles for your jewelry store.

Google+ Pages will help you win your local market, so you need to step up and get this done. Google+ Pages will be important for you because they are already showing up in the Google SERP. Here's an excerpt from the Google+ Pages...

AT: 11/21/2011 11:51:16 PM   0 COMMENTS
Tuesday, November 23, 2010

Page Summaries and Meta Descriptions

Do you know there's a built-in feature in the hidden programming of every web page that is designed specifically as a sales tool for you?

You've probably heard the term "Meta Description," but maybe you didn't quite know what it was. In a nutshell, it's a 150 character description that you can use as a sales message.

But where does the sales message show up? You've seen these messages every day of your internet life but probably never thought of them as a sales message.

Okay, to the point: The search engine results page (SERP for short) of each engine shows a list of web page titles and snippets from websites. Sometimes those snippets are created automatically, and sometimes the search engine shows the message from the Meta Description.

If you have 500 or more words on a single page of your site, the engine...

AT: 11/23/2010 01:38:31 PM   0 COMMENTS
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