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Friday, March 18, 2011

The Universal Internet

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The Internet is not not just limited to websites any more. In fact, the everyday normal website is slowly being replaced by social sites and various online services.

A few years ago, if you wanted to put all your jewelry store information online you would have to figure out how to do it all, or hire a company that could do it all.

Do you have videos on your website? Previously, you needed to manage video content on your own and have a hosting account capable of handling that huge video bandwidth. Now that process is much easier with YouTube.

Do you have testimonials on your website? Previously, you needed to ask people to write testimonials and mail them to you. Now you can ask people to write online reviews on Google Places or Yep. You can even capture tweets about your site and post them on your website.

Face...
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AT: 03/18/2011 12:50:30 PM   0 COMMENTS
Thursday, October 14, 2010

Educational Information on your website

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Every new web search starts with a question. Someone wants to know something and they type in a few choice keywords into Google and *poof* there's an answer.

It is very easy to search, but not so easy to find the exact answer to what is being asked. Microsoft is trying to capitalize on this idea by promoting their search engine as a "decision engine" that helps you find answers faster.

Google, on the other hand, has exploded their Universal Search results to include content from all forms of media. They also track what people clicked on in the past when searching similar keywords. They use the previous search history to help guesstimate answers for new searches.

All that said, sometimes someone does not know their next question until they are in the middle of reading about something else.

A young adult loo...
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AT: 10/14/2010 01:56:55 PM   0 COMMENTS
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