Improve Your Jewelry Business | Jewelry Industry Newsletter

One month ago today, I introduced the 2015 Holiday Run-Up with the premise that this year you could create several specialized marketing campaigns, or micro-campaigns, focused on singles products or groupings of products. Implementing the micro campaigns would require lots of product photography, correctly targeting your customers, writing lots of product content, sharing that product content to social media, coordinating...
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AT: 10/26/2015 08:40:32 AM 0 COMMENTS

TAGS: 2015 HOLIDAY RUNUP, ACCIDENTAL DISCOVERY, ADVERTISING, ADVERTISING CAMPAIGNS, ADVERTISING IDEAS, ADWORDS, ADWORDS EXPRESS, BLOG IDEAS, BRANDING, BUILDING WEBSITE CONTENT, CUSTOMER ACQUISITION, DONATIONS, FACEBOOK, FACEBOOK ADS, FACEBOOK AUDIENCE TARGETING, FACEBOOK IMAGE GRID TOOL, FACEBOOK PAY TO PLAY, FACEBOOK RETARGETING, GOOGLE ADWORDS, GOOGLE ADWORDS EXPRESS, GOOGLE PLUS, HOLIDAY FACEBOOK MARKETING, HOLIDAY IDEAS, HOLIDAY MARKETING, HOLIDAY SEASON, HOLIDAY SEASON 2015, HOOTSUITE, INSTAGRAM, MARKETING CHANNELS, MICRO-CAMPAIGN, PINTEREST, RETAIL JEWELRY STORE, RETURN ON INVESTMENT, ROI, SOCIAL MARKETING, SOCIAL MEDIA, SOCIAL MEDIA FOR JEWELERS, SOCIAL MEDIA SYSTEMS, TWEETS, TWITTER

RELATED TOPICS: Jewelry Websites, Holiday Season

Tuesday, October 06, 2015

Product Photoshoot Tips When Ultimate Photo Use Is Unknown: Holiday 2015 Run-up

by Matthew Perosi

This is Part 8 of my annual special Daily Golden Nugget "Holiday Run-Up" series packed with tactics to help you during November and December this year. I started this series with an overview of the marketing strategies that have worked over the last 12 months and have been expanding on each idea every day since.

Today ...
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AT: 10/06/2015 11:44:42 AM 0 COMMENTS

TAGS: MICRO-CAMPAIGN, 2015 HOLIDAY RUNUP, ACCIDENTAL DISCOVERY, ADVERTISING CAMPAIGNS, HOLIDAY EMAIL MARKETING IDEAS, HOLIDAY IDEAS, HOLIDAY JEWELRY PRODUCT POSITIONING, HOLIDAY MARKETING, HOLIDAY PRODUCTS, HOLIDAY SEASON, HOLIDAY SEASON 2015, IMAGE SIZE, IMAGES, INTERNET MARKETING, JEWELRY PHOTOGRAPHY, JEWELRY WEBSITE PHOTOGRAPHY, MARKETING YOUR JEWELRY, PHOTOS, PHOTOSHOP

RELATED TOPICS: Jewelry Websites, Seo, Holiday Season

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