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Friday, November 04, 2016

Tharoo and Co Website Re-Review

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Tharoo and Co Website Re-Review daily-golden-nugget-1529-14
Since April 2013, I've reviewed 190 different websites and made a countless number of suggestions for updating each one. Today, and for the next few weeks, I'm going to revisit a few of those old websites to see what's new and if they've made progress.

If they have made progress, it's not because I told them what to do. The disclaimer at the bottom of all my reviews says that I don't write these to solicit business, and the only way they will find out about the review is if they search for their name online. Fewer than 5 in 190 have ever ...
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AT: 11/04/2016 11:38:16 AM   0 COMMENTS
Thursday, July 16, 2015

Killed By Duplicate Product Content #TBT

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Killed By Duplicate Product Content TBT daily-golden-nugget-1299-92
In this edition of Throwback Thursday, I'm jumping back about 1,100 days to Nugget No 199 and the topic of duplicate product content.

Conversations about duplicate content range from dealing with multiple domain names to VIEW FULL GOLD NUGGET


AT: 07/16/2015 09:10:22 AM   0 COMMENTS
Friday, May 29, 2015

Summerlin Jewelers Website Re-Review

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Summerlin Jewelers Website Re-Review daily-golden-nugget-1265-51
This is the Friday website review edition of the Daily Golden Nugget. Usually I choose a random city around the U.S. to find a retail jeweler, and this week, in honor of the Las Vegas jewelry shows, I'll search around Las Vegas, Nevada.

The following is a screen grab when I searched for "jewelers in las vegas." The top listed store is The Jewelers of Las Vegas. They have updated their website since I last re...
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AT: 05/29/2015 01:14:58 PM   0 COMMENTS
Friday, May 22, 2015

Morning Star Jewelers Website Review

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Morning Star Jewelers Website Review daily-golden-nugget-1260-66
This is another edition of the Friday Website review edition of the Daily Golden Nugget. Each week, I use Google Chrome in incognito mode to search out a random retail jeweler from around the U.S., and then I review their website.

I never know what I'm going to find when I start these reviews. My hope is that I can illustrate one of my previous Daily Nuggets with a live example.

My search began this week with the phrase "jewelers in Evergreen, CO" and saw this as my search results:

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AT: 05/22/2015 07:57:10 AM   0 COMMENTS
Tuesday, July 29, 2014

Sorting Through Variables, ABC's, and a Little Duplicate Content

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Sorting Through Variables, ABCs, and a Little Duplicate Content 1783-daily-golden-nugget-1047
Ever have one of those days where you get mentally slapped with something so obvious that you can't believe you never realized it before?

The other day I was studying one of those infamous SEO reports to diagnose a problem on a website. The report stated that a particular website has 600 products in the online catalog when I knew for a fact that there were only 250. So here I am, staring at this report trying to comprehend why the SEO report was s...
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AT: 07/29/2014 11:41:29 AM   0 COMMENTS
Wednesday, July 09, 2014

Basic SEO: Meta Robots Tag

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Basic SEO: Meta Robots Tag 9213-daily-golden-nugget-1033
This short post is part of my "Grains of SEO Gold" series covering basic SEO topics and how to apply them.

Today's SEO Topic: Meta Robots Tag

During a recent website review, I illustrated how duplicate content could be created on your website when using the services from an agency that specializes in creating websites for retail jewelry stores.

Specialty marketing agencies exist in every vertical market (ones to do with g...
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AT: 07/09/2014 09:14:51 AM   0 COMMENTS
Friday, September 23, 2011

Black Hat SEO: Thin Content Jewelry Catalogs Kill Rankings

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We're continuing our topic of Black Hat SEO techniques that will cause your website to be banned or seriously penalized by search engines. Today's topic is about "Thin Content".

The highest ranked websites usually have the best original content, and a lot of it. Typical well ranked websites have a lot of interesting information on every page. The exact amount of interesting information is unknown because Google won't tell us. Many SEO experts say you need at least 250 words of unique content, but we feel you need at least 400 words.

"Thin Content" is the phrase given to a website, or a web page, that has very few words on it, say less than 250 words per page. We're going to review the common thin pages that so many jewelry stores have created without even realizing.

As we work with jewelry stores, we find many ha...
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AT: 09/23/2011 11:19:38 AM   0 COMMENTS
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