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Friday, January 22, 2010

Lesson 2 Vocab 26 - HTML

by Matthew A Perosi
This is an acronym for HyperText Markup Language. HTML is a simple programming language used to display information in a web browser. Without HTML you could not view a web page.

It is a simple language to learn. Although there are several hundred commands, the typical website owner only needs to learn a few dozen to manage their website.

The content management system you are using should handle most, if not all of your individual programming needs. But you will need to add a few basic HTML commands if you really want to spice up the usability and friendliness of your website.

Again, it's not difficult to learn a handful of HTML commands. Every person I've trained has felt a sense of accomplishment as they learn to use HTML codes. ...

AT: 01/22/2010 02:28:05 PM   0 COMMENTS
Monday, October 26, 2009

SEO Introduction

by Matthew A Perosi
Building a website is only the beginning of what you need to do for success while using internet tools. If you truly want to achieve online success, you need to establish some type of marketing online which you can either manage yourself or hire professional service providers.

What exactly is SEO?
Search Engine Optimization is the term used to describe the process of optimizing a website for better organic listings on the left hand side of the search engine results page (known as a SERP). The search engines read your website and use your naturally written website copy to determine how to rank your site.

The best ranking is achieved through a combination of several fine tuned factors such as keyword research, rewriting pages on your site to match the keywords, correct website layout and proper use of var...

AT: 10/26/2009 06:34:17 PM   0 COMMENTS
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