Welcome to the 1,400th Daily Golden Nugget. In honor of reaching another "00" status, I'm returning back to the root topic of where these Nuggets began, which is an update on what's happening with Google Maps. It's become our own personal drinking game, so let's explore it again with a beverage of your choice.
During the last 5 months, Google has changed a tremendous amount with regard to how Search, Maps, and Google+ work together. It started with a large c... VIEW FULL GOLD NUGGET
Once again, the Daily Golden Nuggets have reached another milestone: 1300!
It was 1,300 weekdays ago that I wrote the first Nugget about Google Maps. In honor of my first topic, I now write about Google Maps and its subsequent incarnations ever since, and save them for these milestones.
The original Maps service has transformed several times through the years and had names like Local, Places, Local Business, and Google+ Local. Ever since Google started using Google+ to tie all its services together, the p... VIEW FULL GOLD NUGGET
If you're jewelry store is located in a strip mall or a shopping mall, Google will probably be changing your address, if they haven't already.
In honor of my 1200th Daily Golden Nugget I'm bringing you some updated information about Google+ Local today. Way back 1200 post ago I began these Nuggets with a a post about Google Maps, since then I've carried the tradition or reviewing Google business related changes every 100th Nugget. So here we are again.
Time flies and another one hundred Daily Golden Nuggets have passed. This is the 1100th edition of my 5-day a week newsletter, and to commemorate that milestone, I'm returning back to my favorite topic: how Google drives customers to your door, literally.
Google's free business listing service has morphed over the years from its original simple name of Maps, to Local, to Places, to +Local, and Places for Business. In April 2014, Google finished migrating all business accounts from the "Places" interface to the "Places for Business" inte... VIEW FULL GOLD NUGGET
The discussion of today's Daily Golden Nugget was requested more than a year ago by a few of my daily readers, but it wasn't until recently that I could provide the correct answer to it.
The topic is how to use Google Places for Business if you are a personal jeweler or a jewelry professional working out of your house. Personal security is usually a bigger factor for these types of jewelers since they will often carry styles with them when visiting clients. ... VIEW FULL GOLD NUGGET
How can Google lead potential customers to you unless they know what type of business you are?
Although Google might spend a ridiculous amount of effort reading and indexing your website to figure out who you are and what you do, they also rely heavily on exactly what you tell them from within your Google Places for Business account.
The screen shot below was taken from a jewelry store's Places for Business account. You can see the list of categories... VIEW FULL GOLD NUGGET
Ever since Google started hiding keywords from their Analytics reports, it's been harder and harder for marketing professionals and business owners to figure out what keywords customers search for when they find your website.
Google Places can help you get found in local search results, but you'll get into trouble if you disobey the Google Places for Business quality guidelines.
Over the years, I've seen many jewelry stores using a lot of tricks to place higher in Google's ranking results. Perhaps the most common trick is changing your business name to include specific keywords.
Using the jewelry store name Perosi Jewelers, located in Totowa Borough, NJ, here are some examples of what some jewelers ha... VIEW FULL GOLD NUGGET
Google Maps will help people locate your business online, but sometimes those online reviews will chase people away screaming, instead of luring them to your door.
The power of the online review is undeniable now. I've read a few case studies about negative online reviews and the affect on a business, and I've had personal experience helping several businesses deal with the aftermath caused by horrible online reviews.
The legitimacy of online reviews has gone through some controversy over the last 4 ye... VIEW FULL GOLD NUGGET
During the summer of 2013, as part of their product unification process, Google converted all YouTube accounts into Google+ accounts. This resulted in duplicate business pages on Google+ Page for several businesses. Now that Google is transitioning the old Places listings into the combined Google Places for Business and Google+, these same businesses now have a triplicate listing.
This is a bad situation that needs to be corrected and I'll explain why in this Daily Golden Nugget. I'm documentin... VIEW FULL GOLD NUGGET
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