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Monday, May 25, 2015

30-Days After Google Mobile Update: The Results Are In

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30-Days After Google Mobile Update: The Results Are In daily-golden-nugget-1261-83
It's officially been one month since Google Mobilegeddon on April 21, 2015. I've been eagerly following the blogs and new channels of several companies that are tracking the results, and they all seem mixed.

Google started showing mobile friendly websites in search results earlier than April 21st. Reports from Search Engine Land stated that the mobilegeddon rollout seemed to be slo...
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AT: 05/25/2015 11:33:26 AM   0 COMMENTS
Friday, March 20, 2015

Delson Jewelry Website Review

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Delson Jewelry Website Review daily-golden-nugget-1215-66
Last week I wrote my weekly jewelry website review while I was waiting for my flight to France in Newark Liberty Airport, in Newark, NJ. Because I was sitting in the airport, I had the opportunity to present that review from the point of view of an actual mobile user.

As I usually do, I chose the first organic result from t...
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AT: 03/20/2015 09:05:48 AM   0 COMMENTS
Friday, March 13, 2015

Vinhas Jewelers Mobile Website Review

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Vinhas Jewelers Mobile Website Review daily-golden-nugget-12010-96
Welcome to the Friday website review edition of the Daily Golden Nugget. Every week, I randomly search for retail jeweler websites to review as an educational exercise. Over the last two weeks, in the wake of Google recent announcement regarding mobile readiness, I've written several VIEW FULL GOLD NUGGET


AT: 03/13/2015 06:40:10 AM   0 COMMENTS
Wednesday, March 11, 2015

Fix Mobile Usability Issues Found On Your Website

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Fix Mobile Usability Issues Found On Your Website daily-golden-nugget-1208-55
Search engine optimization was once a game of pure guesswork. SEO specialists would simply watch their own efforts of what worked and what didn't work, then simply follow the same steps over and over again.

Companies like MOZ.com and SearchEngineLand.com have communities of users always trying to figure out which supposed SEO techniques work, and which don't. Search Engine Land even published their of VIEW FULL GOLD NUGGET


AT: 03/11/2015 09:44:00 AM   0 COMMENTS
Tuesday, March 10, 2015

Avoid the Faulty Mobile Redirect

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Avoid the Faulty Mobile Redirect daily-golden-nugget-1207-5
In this edition of the Daily Golden Nugget, I'll cover one of the nagging mobile website issues that Google doesn't like any more. Well, I don't know if they ever liked it, but in this video they've clearly pointed it out.

It all started a few years ago when people first started dabbling in mobile websites. It's difficult to retrofit a desktop site to include a mobile version, unless you are willing to redesign the entire site again. Setting up a parallel mob...
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AT: 03/10/2015 07:46:58 AM   0 COMMENTS
Wednesday, March 04, 2015

3 Important Mobile Website Design Factors

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3 Important Mobile Website Design Factors daily-golden-nugget-1203-31
In this edition of the Daily Golden Nugget, I'm showing you a few things to watch out for when creating your mobile website. These mobile recommendations come directly from Google from this video.

No Pinch Zooming or Plug-ins


There should never be a need to zoom in on a mobile website. The website content should naturally fit the size of the screen as you see here:

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AT: 03/04/2015 08:45:32 AM   0 COMMENTS
Tuesday, March 03, 2015

Google Announces Mobile Friendliness Will Be A Real Ranking Factor

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Google Announces Mobile Friendliness Will Be A Real Ranking Factor daily-golden-nugget-1202-73
Every year for the last 5 years, many website programmers and marketing guys have tried to say "this is the year mobile websites will take over," but we've all been wrong. I was so wrong when I said 2010 would be the year of the mobile website; back then, it was just the year of the mobile website hype.

Mobile marketing and mobile websites had to go through a few stages of evolution to get to where we are as of today. As smartphones really started...
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AT: 03/03/2015 09:56:13 AM   0 COMMENTS
Friday, January 02, 2015

Clinton Jewelers Website Review

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Clinton Jewelers Website Review daily-golden-nugget-1160-88
This is the Friday website review edition of the Daily Golden Nugget. The goal for today is to review a random website in order to learn something good, or bad, from someone else's work.

Review Candidate & SERP


To find my review candidate, I normally choose a city at random and search for local jewelers, however, this week I wanted to find a winter themed town name with a nearby jeweler. Using Google Maps I found the unincorporated community of Snow in Clinton County, Kentucky.

Using the "Search Nearby" feature within G...
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AT: 01/02/2015 07:43:39 AM   0 COMMENTS
Wednesday, March 30, 2011

Mr. Cellophane Shouldn't Be Your Name

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Let's talk Black Hat.

"Black Hat SEO" refers to any search engine optimization technique that is considered misleading for users, or for the purposes of tricking the search engines into showing your website to more people.

In one of Google's training videos, they explain that they can now process all CSS, HTML, dynamic HTML, XML and JavaScript code. This not only allows them to discover functionality on your website, but also if you are trying to use one of those methods for Black Hat purposes.

Before Google started processing code like this, you could get away with several nasty little tricks to hide extra words on your website and sway the search engines toward your favor.

One such example of hiding text is to have a white background with several extra paragraphs of repeating white text at the bottom of...
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AT: 03/30/2011 12:53:53 PM   0 COMMENTS
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