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Friday, January 22, 2010

Lesson 2 - Website Vocabulary Introduction

by Matthew A Perosi
In our first lesson we talked about the search engines, how to use them, how the search results were laid out and introduced some terminology. In this lesson we will introduce most of the vocabulary you will encounter while working on your website. In my own continual education I find that the biggest hurdle for me is to simply learn the new vocabulary terms involved. Indeed, once I fully understand those new words I am able to consume the educational material faster.

As always with the Jeweler Website Advisory Group, this lesson will be presented using examples that directly related to you, the jewelry business owner. The common lexicon within your industry is infused into this training for your ease of understanding.

I'll present the vocabulary in alphabetical order, but I'd like to recap the terms you have alr...

AT: 01/22/2010 03:08:37 AM   0 COMMENTS
Sunday, January 10, 2010

Lesson 1 - PDF: Introduction & Search Engines

by Matthew A Perosi
Learning the Basics

Lesson 1 - Introduction & Search Engines

Click Here: This is the PDF version for you to print out and put in a binder.


AT: 01/10/2010 05:17:39 AM   0 COMMENTS
Sunday, January 10, 2010

Lesson 1 - Introduction & Search Engines

by Matthew A Perosi
The Learning the Basics course is a collection of written and recorded training intended for the absolute beginner. If you just put up a website and really need to figure out what to do, and what search engine optimization, and search engine marketing is all about, then this course is for you. A lot of topics will be covered and perhaps the information here will be beneficial for people who already have gotten started and just really need to fill in all the gaps between what they have learned.

Search engine optimization and search engine marketing is a very tedious task. It's not difficult, it just takes a while to learn all the steps and important procedures in what to do and what not to do.

Once you learn all the basics of search engine optimization it will be rather surprising how easy it is to elevate your web...

AT: 01/10/2010 04:53:42 AM   0 COMMENTS
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